strategic marketing plan
We conduct market research from primary and secondary sources, document and interpret the findings and examine past and current communications. We then develop a strategy and action plan - exactly what are we going to do, and how will we do it.
promotional plan
For the company who has its targets well defined, we work to create a clear creative message and an innovative marketing activities plan.
customer research
Research your customer base to gain a clear understanding of how the market perceives the service and/or products provided and use the results to develop a targeted marketing campaign. Questionnaire design, research, compilation and presentation of results,
analysis and recommendations. mini marketing audit
A quick forensic analysis of your business and your marketplace. We take a step back and look at your business, gather up everything you currently use or have produced in the past, and follow up with recommendations.
company name /
positioning statement Develop a memorable, unique, appropriate name consistent with the personality of your product or company. Assist with name search and registration if required.
marketing strategy /
brainstorm workshop Ideal for a start-up business to get some focus and direction around the right marketing activities or for established businesses that need to get a different perspective or fresh ideas.
Spend 1/2 a day with us to help in the development of: Key marketing messages Target markets Marketing budget Appropriate marketing tactics Role of the web site branding
Your brand is the promise you make to your customers and the feelings they have about it. Whether your business is a small start-up or an established company looking to enhance or even re-invent your brand, we will help define who you are and what you stand for. We can then develop a brand right from the logo and positioning statement through to a corporate profile and website. At the end you get a brand standards guide to make sure your brand is consistent across all forms of communication.
logo development
We can develop and design your logo including the following elements:
- the mark (or symbol) - the logotype (or name) - positioning statement |














